A1: Free Store Club began accepting enrollments on November 29, 2001.

A2: Free Store Club is a subsidiary of Signed and Numbered International, Inc. (SNII), a US (North Carolina based) company.  SNII was chartered in June of 1997 and adopted the d/b/a Lighthouse America later that year.

Lighthouse America operated two MLM divisions, LHAStore and TeamFire International, prior to the formation of the Free Store Club.  Since that time, LHAStore has been merged into Free Store Club.

The President and CEO of SNII, Paul Burks, is currently the hands-on manager of Free Store Club.

The company fully occupies a large free-standing office / warehouse / shipping complex at 500 East Center Street, Lexington, NC 27292.  Lexington is a small community on the bustling I-85 corridor between Greensboro and Charlotte, NC.

Since Free Store Club is an Internet only company, telephone support is limited to emergencies that cannot be handled by through the Contact Us system online.  Should you have such an emergency, you may reach the company at 336 243-1123 (voice) or 336 243-1094 (fax).  Office hours are 9:30 AM to 5:00 PM Eastern US time Monday through Friday.

Please do not call with questions about the marketing plan, pay plan or other general questions.  If you can't find the answer to your question, please us the Contact Us link to submit your question to Customer Service.

A3: Yes! Of course you can.  Many of our members make a good living retailing products from their Store.  There are basically two ways to approach this.

1. Invite others to shop at your online store, and earn the retail profit.

2. Buy products from your store at wholesale and resell for a profit using any number of methods, including face-to-face selling and the Internet.

Q4: What is the guarantee or warranty of products we order?

A4: Items ordered from advertisements posted by other members on the World Marketplace are not the responsibility of Free Store Club.  Be sure that you have a clear understanding with the seller exactly what are your rights concerning any purchase.

Products ordered from the WebStore are covered by the FreeStoreClub guarantee.  If you are not satisfied with any purchase for any reason, simply return it within 30 days of purchase for refund or exchange.  Since these products are sold to you at or below the company's actual delivered cost, this guarantee covers only ONE unit of each item.  If you are ordering multiple units for resale it is advisable to order a single unit FIRST, to be sure the product is suitable for your purpose, before ordering larger quantities.

Most of these products carry additional manufacturers warranties.  See the individual listings in the online store for details on each item's warranty or guarantee.

A5: Yes!  FSC was conceived and built from the ground up to allow our members to succeed without recruiting or face-to-face selling.  We teach members to use an automated, self-duplicating marketing system.  This system is designed to build long-term residual income without ever having to talk to anyone.  You can even run your business anonymously if you wish.  The EMM system is presented in detail in the members' back office.

A6: To become commission qualified, you must activate at one of the three Premium levels and also successfully invite new members to Free Store Club.  Use the EMM system to make sharing the FSC opportunity with others simple and quick.  Recruiting, in the traditional sense, is not necessary, since the EMM system is designed to eliminate the need for personal contact.

Q7: How should I advertise my FreeStoreClub business in order to build residual income?

A7: EMM (Exact Method Marketing) advertising is the life blood of your Free Store Club business.  It is important that you keep a steady flow of new members joining your group and that they duplicate your efforts.

Because of this, we have provided a number of Automated Advertising Options that work well.  You'll find these in the Marketing section of your Back Office.  You should select the option or options that best fit your advertising budget and time schedule.

Some of the Options cost less and require more of your time, others cost more, but are more automated and require less "hands-on" operating time.

Q8: How should I advertise in order to make retail product sales?

A8: There are many ways to make retail product sales.  Some of our members focus all of their attention on this income stream, some focus entirely on building a downline group and some do both.

If you choose to build a product-based income there are several ways to do it.  The most popular ways are:

• Order the products at wholesale and sell them directly to friends, relatives or other contacts.
• Set up a flea market booth and sell the products over the counter.
• Pick a few of your favorite products and list them on E-Bay or other online auctions.
• Advertise online, using traffic exchanges or other methods, and refer people to your FreeStoreClub retail website where they can order the products direct from the company.  We send your profits to you once a month.

Selling FreeStoreClub products is FUN! Many of our members have sold a lot of them just by showing, wearing, and sharing them with friends.  You'll be surprised how easy it is.

Q9: A rose by any other name is still a rose.  Isn’t Exact Method Marketing (EMM) really just network marketing by another name?

A9: This is probably the singular MOST IMPORTANT distinction that needs to be made by ANYONE considering the Free Store Club opportunity.  Be sure that you are absolutely clear on this.  "MARKETING PLAN" DOES NOT MEAN "PAY PLAN"!

There is absolutely NOTHING wrong with the multiple level, duplicating downline PAY PLANS used by most MLM companies!  They represent the most powerful concept for wealth building EVER CREATED!  The problem with MLM is NOT the pay plan.  The problem is the MARKETING plan.

You see, the PAY PLAN cannot PAY if the MARKETING PLAN fails to create the duplication that fuels it.  If you could join a company, immediately sponsor 2 people who then sponsored 4, who then sponsored 8, who sponsored 16, etc, with each of those people making monthly sales quotas, you'd become VERY rich VERY fast!  That kind of duplication is the job of the MARKETING PLAN.

That's where Network Marketing (Multi-Level Marketing - MLM) breaks down.

"Networking", in the traditional sense, involves SELLING and selling requires a highly developed set of skills.  There are hundreds, maybe thousands of books that teach selling techniques.  Read ANY of them and you quickly see that the sales process is a battle of wills.  It pits the SALESPERSON'S crafting and delivery of a persuasive presentation and closing sequence against the PROSPECT'S natural resistance to being SOLD!

If SELLING was easy then there would be no NEED for those thousands of books about how to do it.  It takes longer to become a master at the art of selling than it does to become a medical doctor or an engineer!

Why?

Because human beings have a natural, unconscious, built-in resistance to being sold - EVEN if the product or service is something they NEED AND WANT!

Yet, for some unknown reason, Network MARKETING (there's that word again) has promoted the idea that ANYONE can be successful at performing the task of SELLING others on the opportunity.

Most people cannot successfully sell, just as most people cannot successfully do brain surgery or design bridges.  They simply do not have the skills, and after hearing NO a few times, the feelings of rejection lead them to give up.

Exact Method Marketing uses the same type of downline-driven PAY PLAN as Network Marketing, just as Joe's Hamburger Stand uses the same type of ground beef that McDonald's uses.  But that's where the similarity ENDS!

Understand this.

If ANY MLM company, using almost any pay plan, could persuade EVERYONE who signs on to STAY WITH IT until they sponsored only 2 people...ONLY TWO...they would have an unstoppable money machine!

EMM replaces a MARKETING PLAN that requires human "adversarial selling" with a MARKETING PLAN that informs, enlightens and explains the opportunity to targeted prospects, people who are LOOKING for what EMM offers.  Then it allows those prospects to choose whether or not they will participate.

No pressure from a sales person, no hype and no need to "defend".

Most importantly, EMM allows non-sales people to replicate the process with NO REJECTION.  There is NO reason for ANYONE to fail in EMM, because ANYONE can continue to send out email until they reach their goal.  THE ONLY FAILURES IN EMM WILL BE THOSE WHO DO NOT DO THE PROCESS.

EXACT METHOD MARKETING is NOT Network Marketing!  The difference is NIGHT AND DAY.

EMM provides you with a system for automating the process of introducing new members to your organization.  As a premium member, commissions are earned by you as those new members in your Group 1 and Group 2 choose to upgrade to a premium hosting option.  Payday reports that you receive before you begin following the EMM process yourself, result from someone ELSE doing the EMM steps.  This means that they are helping to build ONE of your groups for you.  Your own EMM targeted marketing will begin building the other group.

The entire process has been reduced to a few simple tasks that almost anyone can do, without personal selling, recruiting or talking to anyone, even anonymously, but you must be willing to do those simple tasks.  This is not a "do nothing, throw your money in and get paid" program.  It is a REAL program that really works if you follow the EMM steps.